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bonsai faery
eco-update ~

December 2007
Environmentally friendly. Ecological Footprint.
Sustainability. These are all catch phrases that we hear
every day now. But what does this mean to the average
person, and how does it affect their lifestyle?
(Eco) Conscious choices as consumers are an easy place to
start. Change is reflective of market demands. If we, as
consumers demand sustainable, ethically & locally (whenever
possible) produced goods, manufacturers & retailers will
undertake to supply us with them!
Bonsai Faery is committed to caring for the home we know as
Earth. In early 2007, we undertook to complete an
environmental audit of everything we do to provide you with
all natural soaps & body products.
Taking
a holistic approach to this challenge, we are considering
the entire cycle of soap, from production to consumption:
Source of ingredients:
We are focusing on increasing certified organic ingredients,
as well as continuing to pay attention to issues such as
ethical harvesting & production, non-chemical or certified
organic practices, fair trade programs and locations of
sources.
Transportation:
How far does any particular ingredient have to travel to get
to our little soap makin’ factory? Can a more local source
be accessed? Can substitutions be made when a local source
can’t be found?
Energy & water usage:
Making soap, like any other endeavor uses energy and water.
I’m happy to report that our uses are conservative already,
however our goal is to take this one step further – to solar
powered electricity.
Waste & disposal:
How much waste is produced while making a luscious batch of
all natural soap? Well, not terribly much, really. A lot of
it consists of the packaging all those lovely natural
ingredients come in. Anything that can’t be reused is
recycled if possible. Stay tuned next year for more exciting
ways we are recycling waste at the bonsai faery factory…
Packaging:
Currently, many products boast minimal packaging. While we
still need to comply with packaging and labeling
regulations, we are exploring ways we can reduce the amount
of packaging, as well as source out more eco-friendly types
of materials that make up containers, labels, etc.
Marketing:
How can we let you know about our soap and its wonderful
qualities while sparing the forest? Well, we are happier
than pigs in mud that there are more and more choices of
high content post-consumer or forest-free paper… oh, and
electronic newsletters, website….word of mouth (thank you
J)
Education:
Continue to check into
www.bonsaifaery.com for a growing resource section with
articles, links, and more….
Packing & shipping:
An ongoing project is to get bonsai faery in more stores so
that you can talk a nice walk down the street to get your
fix of all natural goodness! Bonus? Burn calories and keep
in shape while you are at it….told you our soap was good for
you!
As you may know, we have always used natural ingredients.
These ingredients are ethically produced, without the use of
chemical pesticides or fertilizers. We continue to be true
to the one rule we have always followed:
no
synthetic fragrances or colors ~ all natural ingredients
How
can you get involved? Let us know what you want! Let us know
what you like and don’t like….In our goal to achieve a
zero-footprint score on environmental responsibility, we
would love to keep you updated with our progress. Just hop
online and give us an email…and while you are there, why
don’t you sign up for the natural news e-letter? |